||The New Zealand Audit Bureau of Circulations Incorporated (the 'Bureau')
is a non-profit co-operative association incorporated under the Incorporated
Societies Act 1908. Membership may be granted to any advertiser,
advertising agency or publisher of a publication distributed in New Zealand>
with a circulation audited in accordance with the Rules of the Bureau.
||The Bureau Rules and Circulation Audit Guidelines help to provide an
industry standard for measuring circulation. Audited circulation figures are
intended to supply advertisers and agencies with information based on a
standard accepted by the industry, showing how many copies of value of
each publication are actually available in the market place.
||Each publication must be represented as a separate member of the Bureau.
||The Bureau Circulation Audit Guidelines are based upon the relationshio>
between the publisher and the Bureau, namely that the publisher has
voluntarily joined the Bureau on the understanding that it will produce and>
have audited accurate and supportable circulation figures.
||The payment of the auditor is a matter between the auditor and the publisher.